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Winona Area SHRM - Connecting People with Purpose

  • 14 May 2019
  • 12:00 PM - 1:00 PM

In today's hyper-competitive job market, successful recruiters are selling more than just a job. Companies that shape their employer brand around a sense of purpose, mission and values are more successful at landing candidates. Learn how to develop and position a meaningful and purposeful employer brand that tells the story of why a candidate should choose you.

Through an engaging story of one company's employer brand development discussions and exercises, attendees will learn the basics of:

  • Crafting a purposeful employer value proposition
  • The importance of creating employee advocates
  • 5 easy social media recruiting actions any company can take

For additional information, please visit the Winona Area SHRM website.

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