2020 State Conference | October 12-13, Mystic Lake Center
Information and Registration

Ryan Estis

Monday Morning
Keynote Speaker


Ryan Estis has more than 20 years of experience as a top-performing sales professional and leader. As the former chief strategy officer for the McCann Worldgroup advertising agency NAS, he brings a fresh perspective to business events. As a keynote speaker, Ryan is known for his innovative ideas on leading change, improving sales effectiveness and preparing for the future of work. He was recently recognized as one of “the best keynote speakers ever heard” by Meetings & Conventions magazine alongside Tony Robbins, Bill Gates, Colin Powell and Mike Ditka.

Ryan delivers keynote speeches, courses and online learning with an emphasis on actionable content designed to elevate business performance. His curriculum emphasizes emerging trends influencing corporate culture, communication, collaboration, leadership, sales and brand experience. Ryan helps participants prepare to thrive in today’s ultra-competitive, hyper-connected business environment.

Nadya Okamoto
Monday Evening
Keynote Speaker

According to Nadya Okamoto, “My generation of change makers isn’t just looking for a seat at the table, but to flip the table and change the game.” A recent addition to Forbes 30 Under 30 list, she is a breakthrough social entrepreneur, Harvard student, Gen Z branding authority, author and member of InStyle Magazine’s “Badass 50 Women Who Are Changing the World” list, Nadya is the founder (at age 16) and executive director of PERIOD. Under her leadership, PERIOD became the largest youth-run NGO in women’s health, leading a “menstrual movement” that is determined to break down the taboos that hinder both global development and human dignity. Since 2014, PERIOD has served almost a half a million periods (and counting) by providing menstrual hygiene products to women and girls in need around the world. Nadya’s leadership has made PERIOD one of the fastest growing youth-run organizations of its kind in the U.S., with 270 campus chapters. When not leading PERIOD, Nadya is also the Chief Brand Officer for JUV Consulting, a marketing agency that employs and empowers hundreds of Gen Zers around the world. In this role, she works with influential brands to more authentically engage with a generation that now comprises 26% of the world’s population and 46% of the total media audience.

Jerry Holl
Tuesday Afternoon
Keynote Speaker

Jerry Holl is a two-time award-winning author, professional speaker, independent business consultant, and weekend warrior. He holds an engineering degree, an MBA, and has over three decades of sales and leadership experience. Jerry resides in Minnesota with his wife and has three grown children.

In Downhills Don’t Come Free: One Man’s Bike Ride from Alaska to Mexico, Holl chronicles his anesthesized daily corporate routine and his fear of what he calls “this living death.” Having read every adventure story ever written, he wondered how he’d measure up if he embarked on his own adventure. His subsequent fifty-one-day journey from Anchorage, Alaska, to the Mexican border was replete with bad weather, flat tires, hair-raising roadways, and unpredictable grizzly bears. Holl notes that only a fool would have kept going.

Attendee Information

Registration Includes:

      • Internationally recognized Keynote Speakers Ryan Estis and Jerry Holl
      • Breakfast and Lunch on Monday and Tuesday
      • Monday evening dinner
      • Exhibit Hall 
      • Our conference app, Whova
      • Session selections within our four learning tracks
            • Organizational Effectiveness and Strategic Planning
            • Talent and Retention
            • Employment Law and Regulations
            • Leadership and Personal Growth

Download the current agenda.

Here are just a few comments from attendees of the 2019 State Conference:

  • Great job! Very well planned and and organized. Had a great experience. – Susan W.
  • The conference team always does such an AMAZING job! Once again it was well worth every cent and minute! – Jody K.
  • I have been to most MNSHRM conferences for the past 10 years or so and this was by far one of my top 3! Fun theme, great networking, variety of speakers and venue was good. Keep up the great work! – Amy R.


Rate Type
Early Bird Rate
Registration By 
Regular Rate
Registration Between 
2/1/20 - 9/30/20
                        Late Rate
Registration Between 
10/1/20 - 10/12/20
SHRM Member
Non-SHRM Member
Military Member $410* $460* $580*
Student Conference - Full Conference  $115*  $142* $168*
Student Conference - Monday Only

 *All rates include 3% Credit card processing fees.

Group Rate Information
2-3 attendees from the same organization - 5% discount*
4+ attendees from the same organization - 10% discount*
*All registrations must take place at the same time. Please register your group and send Christine your paid invoice to receive a refund to your credit card.

National SHRM Membership - Save $50 
Current SHRM members save $45 on registration! If you would like to become a National SHRM member NOW and save $50 on your conference registration fee, click here .

Group rate accommodation information is available here.

SHRM Foundation Donation
Multiple options are available to make a donation to the SHRM Foundation. Click here for additional information.

Cancellations and Refunds
Refunds will be honored only if notification is received by September 15th. There are no refunds to registrants who do not cancel. Notification of cancellation must be sent to our office by the deadline. Registrations cancelled after September 15th will be rolled over to the following year conference. Rollovers must be used within two calendar years.

Image Permissions

The Minnesota State SHRM Council (MNSHRM) reserves the right to use any photograph or video taken at any event sponsored by Minnesota State SHRM Council (MNSHRM), without the expressed written permission of those in the photograph or video.

Printed Materials and Conference Bags
MNSHRM is committed to keeping our conference as green as possible and will not be providing conference bags. We will also be limiting use of excessive paper by offering electronic conference materials such as the conference schedule, speaker information, accommodation and travel information and other resources on our conference app, Whova. Please consider accessing information electronically before printing. We appreciate your efforts towards keeping the conference green as well!


Accreditations and Awards


We want to hear from you!

Phone: 952-237-9258
Email: admin@mnshrm.com

5775 Wayzata Blvd.
Suite 700, PMB #200-016
St. Louis Park, MN 55416

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